Press Release Summary = How a 21 year-old Brit college student created
an innovative advertising
technology that is taking the world by storm
Press Release Body = It all started a few months ago in Britain
when 21 year-old Alex Tew had a brainstorm. To raise money for college,
he decided to sell tiny ad spaces on his web site - a hundred \"pixels\"
at a time. Although most people wouldn\'t recognize a \"pixel\"
if it jumped up and hit them in the face, Alex is a whiz kid who
had done his homework. He knew that pixels
are tiny dot-sized chunks of color and light that make it possible
to see what you see on a computer monitor screen.
Alex decided to divide the monitor screen into 10,000 small squares,
each containing 100 pixels, and to sell advertising
space for $100 per square. By clicking on the advertiser\'s
logo appearing in one square - or in a larger logo appearing in
brilliant color on a whole bunch of adjacent squares, the advertiser\'s
entire web site pops up at the speed of light. The potential customer
or client is thereby treated to all the good things the advertiser
has to offer.
It worked! Beginning with relatives and friends who bought hundreds
or multiple hundreds of pixels, word spread rapidly. Media people
found out about it and exciting headlines appeared. Within two weeks
Alex had sold $40,000 worth of ad space. As of the end of January,
2006, Alex is getting 600,000 to 700,000 visitors per month. His
grand total take stands at about $625,000 and growing.
Copycats leaped on the bandwagon. If Alex could do it, so could
they. Alex doesn\'t own cyberspace, so there\'s no copyright restriction.
The pixel
advertising craze has taken off in great style and fury, and
is still in its infancy. The outlook is bright because so many advertisers
are reaping marvelous results in terms of increased sales.
The pixel craze is riding high into the future and there appears to be no end in sight.
Curious to see what a pixel page looks like? Well, have a look:
http://www.pixmeup.com/cashplus
2008
