The Directory of Business to Business Catalogs— 2006 Edition
Released on = January 23, 2006, 3:39 pm
Press Release Author = John Schulte
Industry = Advertising
Press Release Summary = The National Mail Order Association (NMOA)
is happy to announce the 2006 edition of The Directory of Business-to-Business
Catalogs. This useful resource, now in its fourteenth year, has
establishing itself as the most comprehensive directory covering
the business-to-business catalog industry, offering valuable, current,
and detailed information to manufacturers and businesses nationwide.
Press Release Body = The National Mail Order Association (NMOA)
is happy to announce the 2006 edition of The Directory of Business-to-Business
Catalogs. This useful resource, now in its fourteenth year,
has establishing itself as the most comprehensive directory covering
the business-to-business catalog industry, offering valuable, current,
and detailed information
to manufacturers and businesses nationwide.
The growth of this resource, along with its consumer-oriented companion,
The Directory of Mail Order Catalogs, reinforces the National Mail
Order Association’s recent predictions that mail order companies
who use electronic products to supplement, rather than to replace,
print catalogs will surpass those companies that restrict their
sales exclusively to a web-based audience. The latest statistics
show business to business catalog sales to be $48.5 billion, a figure
forecasted to grow by nearly 25% in the next two years.
This newly updated
2006 edition is the result of extensive, yearlong research,
providing in-depth, hard-to-find information, all in a single volume.
The detailed listings include catalogs that are offered in print—totaling
almost 5,500 entries organized into 39 industry-specific chapters.
Each listing provides not only basic contact information (phone,
fax, address, web site, e-mail) but also other important company
data, such as number of employees, types of products offered, catalog
size, and frequency of circulation. Plus, the entries include printing
and binding methods, annual sales, average order size, credit cards
accepted and names of key executives. The amount of information
contained here, and the user-friendly format of The Directory of
Business-to-Business Catalogs, saves hours of research time and
effort for its users.
Several significant aspects of The Directory of Business-to-Business
Catalogs are vastly improved in this edition. Not only have hundreds
of obsolete listings have been deleted, but hundreds of new catalogs
have been added. Plus, thousands of existing listings have been
updated, with the most up-to-date contact data, product descriptions,
sales and marketing figures, subscription information, and physical
characteristics.
Three, easy-to-use cross-referenced
indexes will put this vast array of information at the user’s
fingertips immediately. The Catalog & Company Name Index includes
each listing in alphabetical order; the Geographical Index organizes
the companies alphabetically by state; the Web Sites Index, arranged
by category, provides access to companies with web sites. Newly
expanded and revised, the indexes in this 2006 edition make it easy
to locate specific business-to-business mail order companies and
their products.
The Directory of Business-to-Business Catalogs is the perfect sales
and lead generation tool for marketing all types of products and
services.
The Directory of Business-to-Business Catalogs, 2006, Soft-cover
573 pages 5,301 listings.
The directory, priced at $165.00, is available for purchase online at:
http://www.nmoa.org/catalog/dirb2bcat.htm
About The National Mail Order Association (NMOA)
Headquartered in Minneapolis, the NMOA (www.nmoa.org) is a membership-supported
organization founded in 1972 to help small to midsize businesses
and entrepreneurs involved in mail order and direct marketing. The
NMOA provides education, information, and business contacts worldwide.
Web Site = http://www.nmoa.org/catalog/dirb2bcat.htm
Contact Details = John Schulte
National Mail Order Association (NMOA)
612-788-1673
schulte@nmoa.org
2010
